The Hurst Team Marketing Game Plan

Our proven 14-Step Marketing Game Plan is designed to capture the maximum exposure for your home in the shortest period of time.

We will:

  1. Price your home strategically competitive with the current market and current price trends.
  2. Provide a free Staging Consultation to enhance marketability and help you obtain the highest price.(We can often address the recommendations of the professional stager with items from our personal inventory.)
  3. Consult and provide referrals for other services in connection with pre-listing projects, curb appeal, and overall market preparation.
  4. Use a professional photographer for still shots and a virtual tour service for enhanced visual attractiveness to potential buyers.
  5. Optimize your home’s internet presence by syndicating your listing through an enhanced posting, the Keller Williams Listing System (KWLS), and various other syndication services.
  6. Distribute custom, color “just listed” flyers to target agent groups that specialize in selling homes in your area.
  7. Offer additional exposure via social media outlets.
  8. Target active buyers and/or investors in our database who are looking for homes in your price range and area.
  9. Expose your listing to regional and national Realtor® and relocation networks.
  10. Place post signage and directional lead-ins to enhance visibility for drive-by prospects.
  11. Use a showing service to ensure that requests for showings are answered in a timely fashion and that agent/buyer feedback is obtained systematically.
  12. Create a custom, full-color brochure for your home.
  13. Continuously survey the market to position your listing in the best light relative to new competition.
  14. Provide you with weekly updates detailing our marketing efforts, including comments from the prospective buyers and agents who have visited your home.